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Influencer Marketing: Where It Works, Where It Fails, and What You Need to Know

Matt

Influencer marketing isn’t a “nice-to-have” anymore—it’s a profit center with a megaphone. The global market is racing toward ~$32.5B in 2025, and brands are seeing an average of ~$5.78 back for every $1 spent (with top campaigns hitting $20+). Translation: when you get the system right, it prints trust—and trust prints revenue.

influencermarketingsalessocial

The Bliss Of A Lifestyle-First Business

By: Alana

How to build a lifestyle first scalable enterprise.

business strategy
The Bliss Of A Lifestyle-First Business

From the expert: Growing your business by using the power of pause

By: Alana

We are constantly told that the key to success in business is to hustle, grind, act fast, etc. Well, I’m here to tell you a little secret. Taking a pause is just as effective, if not more, for your business. And by a pause, I mean a pause to work on your business rather than frantically in it. You need time to think, evaluate, pivot, and perhaps take different actions.

business strategy
From the expert: Growing your business by using the power of pause